Revenue Engines Built for Professional Services Firms.

Most professional services firms outgrow their systems before they realize it. We fix that — by aligning your marketing, sales, and service teams around a HubSpot setup that actually reflects how your business runs.

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Operating Decisions
CRM System Design
Adopt & Improve

Why Choose Brightlark?

We’re not a HubSpot config shop. We’re a strategic partner.

One Accountable Principal

Every engagement is led by one principal who owns the outcome end to end. No handoffs. No “let me check with my team.” You always know who’s responsible.

Strategy Before Software

Others configure HubSpot. Brightlark first defines how your business should operate — then builds the system to match. That’s a different kind of engagement.

Built for How You Sell

Professional services firms sell differently. Sales and delivery overlap. Revenue is relationship-driven. We design for that reality, not a generic B2B playbook.

A Process Built Around How You Actually Work.

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1. Operating Decisions

Before we touch HubSpot, we define how revenue should move through your business. That means clear goals, lifecycle definitions, decision criteria, and team governance. The system should reflect how you run — not how you happened to grow.

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2. System Design

With your operating decisions in place, we build. Data models, pipelines, automation, and integrations — all designed deliberately to enforce consistency, improve visibility, and reduce the operational risk that comes with a messy CRM.

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3. Adopt & Optimize

A well-designed system only works if your team actually uses it. We guide adoption, train by role, validate performance against agreed KPIs, and establish a rhythm for iteration so your HubSpot grows with you.

What Our Clients Say.

I have been so impressed with this team and the quality of work that they have consistently produced. I appreciate that everyone at the company is willing to jump in and have strategic conversations with me about the “hows” and “whys” of my efforts.

Michael Ashford

Director of Marketing, The Receptionist

What won me over with Brightlark was the care they took in our interactions; they truly cared about me understanding what they presented and helped set me on a path to success.

Kyle Geddes

Director of Marketing, wemlo

They don't just throw tactics at the wall, they take the time to understand our goals and craft a strategy that gets us there. The best part? Their work speaks for itself. We've seen a serious boost in revenue growth, and everyone in the company is taking notice.