Why a Long-Term Mindset is Crucial for Digital Marketing in 2020

With today's global uncertainty and the impending recession concerns, many businesses in nearly every industry will see budget cuts—especially in marketing. In an attempt to get the best possible results within little time, some business owners might also believe that their best option is to…

Meredith Cook April 28, 2020
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Website Design Features to Improve Conversion Rate

Getting people to your website is one thing, keeping them there is another story. With the average website visitor remaining onsite for 15 seconds, you have a very short window of time to capture their attention and direct them on a path to conversion. To get…

Meredith Cook October 3, 2019
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The Key to Building Business Relationships in a Disrupted Economy

During a time of uncertainty with a disrupted economy, the strongest tension can be found internally with your employees. One of the best ways to avoid this tension and maintain these relationships is to reach out and let them know the plan of action and…

Todd Colston April 14, 2020
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A Proven Framework for Planning a Successful Advertising Campaign

Advertising is simple and really hard. There are a lot of businesses, both big and small, wasting a lot of money on advertising. Bad advertising results can almost always be pointed back to poor planning and execution.

Meredith Cook February 21, 2019
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6 Steps to a Successful Agency Partnership

Whether you own a business or work for a great one, the notion of partnering with an agency to help grow your business more quickly has likely - at the very least - crossed your mind.

Meredith Cook February 21, 2019
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What I Learned in 8 Weeks with Dan Tyre

As the saying goes, sometimes the heaviest thing in the office is the phone. I, like many other agency owners, am always looking for ways to find more business. The one thing we had never done consistently, or well, was prospect over the phone. 

Meredith Cook February 21, 2019